The 30th anniversary of Chrysler’s Town & Country and Dodge Caravan is upon us, and warrants a celebration. Chrysler has used this opportunity to help those in need and do something unique at the same time.
The Chrysler Foundation teamed up with the hunger-advocacy organization known as Canstruction at the corner of Yonge and Dundas in Toronto, Ontario, to construct a full-scale replica of the Dodge Caravan, using 30,000 cans of food. This undertaking was created by thirty volunteers and took ten hours to build. It was displayed in that location during Halloween week.
After its display, the sculpture was taken down and the canned goods donated to the Daily Bread Food Bank. The food will be placed into 2,000 food baskets in order to be given out to people in need. The group has an association with 200 food banks around Canada.
Chrysler all but invented the minivan segment with the introduction of the Dodge Caravan in 1983, and the brand has remained a top seller ever since, almost doubling the sales of crosstown rivals Ford and GM. Total minivan sales for Chrysler and Dodge have topped thirteen million. Innovations like Stow ‘n Go disappearing second-row seats and a Blu-Ray rear-seat entertainment system are minivan firsts that are attributable to Chrysler. For 2014, Chrysler is producing 30th Anniversary Editions of the Caravan and Chrysler Town & Country with special paint and wheel packages, elegant black interior trim and unique badges.
